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Many fast-food restaurants, including Burger King, McDonald's, and Wendy's, no longer use polystyrene containers (which do not degrade as quickly as paper in a landfill) for packaging their products. Rather, these firms wrap their burgers in recycled paper wrappers, containers, and bags, usually clearly marked as such. These fast-food restaurants are practicing __________ a) triple-top line marketing. b) green marketing. c) consumerism. d) an ecological code of ethics. e) cause marketing.

Respuesta :

Answer:

b) green marketing.

Explanation:

Green marketing -

It the method of selling the goods and services , considering the benefits to the environment , i.e. , being eco - friendly , is known as green marketing .

These type of goods and services are healthy for nature .

Hence , in the question , most of the fast - food restaurants are trying to use paper wrappers instead of plastic and thereby , trying to save the environment and encouraging green marketing .  

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